Discover Italy through local eyes

At IamNapoliTour, we create bespoke journeys that go far beyond sightseeing.
From the vibrant streets of Naples to the breathtaking Amalfi Coast and the hidden treasures of Southern Italy, every experience is carefully crafted around your interests, your pace, and your curiosity.

As local hosts, certified tour leaders, and passionate storytellers, we open the doors to the authentic Italy—introducing you to its people, traditions, flavors, and places in a way that no guidebook ever could.

Whether you’re looking for a private tour, an exclusive wine experience, a scenic run through Naples, or a fully tailor-made itinerary, our goal is always the same:

Don’t just visit Italy. Live it. Taste it. Remember it.

Move. Explore. Savor.

From food and wine to exclusive tours, experience Naples and Italy in a unique way.

Meet Your Local Host

Neapolitan. Traveler. Sommelier. Italian Storyteller.

Meet Paolo

IamNapoliTour is shaped by Paolo Frallicciardi, a Neapolitan tour leader and AIS sommelier. Drawing on his experience in travel, hospitality and wine, Paolo designs private, tailored experiences in Naples and Southern Italy around each guest’s interests, pace and way of travelling.

From neighbourhood walks and local food to the wines of Campania and journeys beyond Naples, every itinerary is an invitation to discover the place through someone who calls it home.

Professional credentials

Tour leader registration Campania Region, PAT.603

Professional association ASSOGUIDE, member ASG1393

Wine qualification AIS Sommelier, no. 194122.3/18

360° concierge services and tourist planning

concierge & custom experiences

IamNapoliTour offers fully customized concierge and tour planning services:

Tailor-made itineraries
Cultural and experiential tours
Private transfers and logistics management
Selected reservations and exclusive experiences
Food, wine & lifestyle experiences
Dedicated assistance before and during your stay
Each experience is tailor-made, with no predefined packages.

The best way to discover Naples is one bite at a time.

Exploring Naples means discovering its rich culinary heritage, and there’s no better way to experience it than through its world-famous street food.

As you wander through the historic streets, you’ll find authentic flavors around every corner—from the iconic folded pizza (pizza a portafoglio) and crispy cuoppo of fried seafood and vegetables to the delicious pasta frittata, traditional taralli, and the irresistible sfogliatella.

Each bite tells the story of Naples’ vibrant culture and centuries-old traditions. With I Am Napoli Tour, you’ll enjoy an unforgettable journey through the city’s most authentic flavors, experiencing Naples just like a local.

IamNapoliTour

Private Tours

Discover Naples at your own pace with a fully personalized private tour. Whether you’re passionate about history, food, art, or hidden local gems, each experience is tailored to your interests, offering an authentic and unforgettable journey through the city’s most iconic and lesser-known treasures.

IamNapoliTour

Wine

Premium wine experiences led by a professional sommelier, designed for small groups and curious travelers. Volcanic territories, native grape varieties, and select producers along the Amalfi Coast, Irpinia, Caserta, and Benevento.

IamNapoliTour

FREERun

A lifestyle experience that combines sport and urban exploration: not just a classic tour but a guided, free-tip-based discovery of Naples, designed for active travelers who want to experience the city and its urban surroundings in an authentic way.

Hello! I found IamNapoliTour online and I’d like to receive more information about your experiences.

      ECCELLENTE  
   In base a 45 recensioni 
    
 
 
 
   
 
 
       Pubblicato su Google  
   
   Alfredo Mirto 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. iamnapolitour è  la scelta migliore per chi desidera vivere la città
  
 
      Pubblicato su Google  
   
   Anna Natella 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Paolo è una garanzia💪🔝
  
 
      Pubblicato su Google  
   
   Tommaso Semini 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Excellent thing to do when visiting naples for vacation. Friendly and knowledgeable local guides showing you the heart of naples - its street food! And a fun way to explore all the little alleyways and neighbourhoods off the beaten path.
  
 
      Pubblicato su Google  
   
   Mgsccb 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Ottima guida. Ci siamo divertiti tantissimo!!
  
 
      Pubblicato su Google  
   
   Mary Pietropaolo 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Se siete alla ricerca di qualcuno che vi accompagni durante la scoperta di Napoli e dintorni dovete assolutamente affidarvi a Paolo.
Davvero disponibile e dinamico, grazie alla sua professionalità vivrete un’esperienza autentica e conoscerete il territorio attraverso gli occhi di chi lo ama davvero!
Super super consigliato!!
  
 
      Pubblicato su Google  
   
   Pastificio SOMMA 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. We are happy to collaborate with IAMNAPOLITOUR for our cooking classes and pasta experiences in Gragnano. Paolo brings guests who are genuinely interested in discovering our local traditions, food and culture. Professional, reliable and passionate about Campania always a pleasure!
  
 
      Pubblicato su Google  
   
   Vincenzo Ardovino 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Esperienza unica, abbiamo utilizzato i servizi di Paolo su Napoli per alcuni amici venuti dal nord Italia. Non avremmo potuto trovare di meglio. Grazie
  
 
      Pubblicato su Google  
   
   Elena Macor 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Professionalità, passione ed eccellenza!
  
 
      Pubblicato su Google  
   
   Sophia Fischer 
 
 
 
 Trustindex verifica che la fonte originale della recensione sia Google. Wir hatten eine private Tour durch Neapel und Pompeji mit Paolo als Guide und waren rundum begeistert! Paolo hat die Tour hervorragend gemacht – sehr freundlich, kompetent und unglaublich informativ. Wir haben viel über Neapel und Pompeji erfahren und dabei auch tolle Tipps für Restaurants und Essen bekommen.

Die Tour war sehr gut organisiert und auf unsere Interessen abgestimmt. Wir können Paolo als Guide absolut empfehlen und würden jederzeit wieder eine Tour mit ihm machen. Vielen Dank für die schöne und interessante Zeit!